Mobility planPhilip Morris International
Parking under pressure at two sites
With nearly 3,000 employees split between Lausanne and Neuchâtel, Philip Morris International is one of the largest employers in both regions. Commuting is therefore a major concern, especially with car parks already at capacity and set to face further constraints during planned construction work.
PMI already offered a subsidy for cycling-related expenses. An internal survey nonetheless revealed demand for a turnkey long-term electric bike rental solution. Recommended internally by a PMI employee, Torks was contacted in early April 2026.
Two options between bike and public transport
The offer integrated into the mobility plan gives employees a choice between two options:
- a twelve-month Torks subscription fully funded by PMI;
- four months of Torks subscription and 100 days of public transport on the Onde Verte network in Neuchâtel or Mobilis in the canton of Vaud.
The second option allows people, for example, to cycle during the warmer months and then rely on public transport for the rest of the year. Anyone who wants to keep their bike beyond the four months can extend their subscription at their own expense.
In both cases, Torks delivers and sets up the bike directly at home or at the workplace. Maintenance and repairs are also carried out at one of these two locations, at no extra cost to the employee.
A personal bike rather than a shared fleet
Each employee has their own bike and can adapt it to their needs, for example with a child seat or a basket. The bike is adjusted to their size and remains available for all their journeys.
This model differs from a shared fleet, which is typically used occasionally for business appointments. The aim here is to integrate the bike into daily travel, especially between home and work.
Bike to Work as the starting point
The partnership was launched within a few weeks with the June 2026 Bike to Work challenge. Around thirty electric bikes were made available to employees at both sites.
PMI and Torks mobility teams ran stands in Lausanne and Neuchâtel. Employees could discover the bike, try it out and sign up on the spot. Emails, posters and internal screens complemented this on-site presence.
The final number of participants could be confirmed just a few days before the challenge began. Pay-as-you-go billing and Torks' ability to adjust the number of bikes made it possible to organise the operation without requiring PMI to commit to a fixed volume weeks in advance.
What is fairmove?
fairmove is a Swiss platform developed by Mobilidée to manage mobility plans for companies and local authorities. Available online and on mobile, it centralises mobility budgets, subsidies and subscriptions offered to employees. PMI uses it to administer the various options in its mobility plan, including Torks offers.